// Entrepreneurial Leadership and Strategic Thinking

     var challenge = [];
     var issues = [];
     var process = [];
     var results = [];

 
challenge["ELST"] = "You are about to take a big step into the unknown in several directions at the same time.  It might be a combination of any or all of: a new                     market, new product line, different business model, re-organisation, updating the company culture, moving yourself from the controller to the                     visionary, and more.  It might be as challenging as negotiating a new level of trust with associates.  You are about to engineer a transition                     involving several key factors and you want to do it as effectively as possible.";  

  process["ELST"] = "The Strategic planning process provides a format for developing specific strategies, converting those strategies into a business planning process,                     and establishing measurable and attainable organizational goals.  It is a process that involves not only where an organization wants and needs to                     go but also, how it is going to get there.  Determining where you want to take your organisation is key.  This process also includes the personal                     leadership components all entrepreneurs need in order to unlock the door to personal and organisational success";
  
  issues["ELST"] = ["Basic Foundation",
				  "Vision and Values",
				  "Values and Principles",
				  "External Assessment",
				  "Mission Statement",
				  "Critical Goal Categories",
				  "Market and Sales Plan",
				  "Implementation"];
  
 results["ELST"] = ["Increased Revenue",
				  "Strengthened Focus on Attracting,<br><span class='mb'>Servicing and Keeping Customers</span>",
				  "Greater Employee Contributions to<br><span class='mb'>Results Realized</span>",
				  "Defined Strategic Direction",
				  "Developed and Sustained Values",
				  "Motivated Employees",
				  "Measurable Growth",
				  "Sustainable Results"];
